Why Now Is The Moment To Invest In New Product Introductions

https://www.youtube.com/watch?v=QIqyFfTdPZQ Our data suggests there is a window of opportunity to gain a competitive advantage through NPIs. Watch James Dorn and J Schneider discuss success factors relating to line extensions versus new-to-the-market innovations. Thoughts? Questions? As always, feel free to reach out to talk in greater depth about these and other issues impacting your business.

Why Now Is The Moment To Invest In New Product Introductions2023-09-27T08:59:16-05:00

The Power of Qualitative Analytics

James Dorn and Tom Gale explore how to collect qualitative data to ensure distribution associates are in tune with what their end customers most value. Listen to this episode of The MDM Podcast now:   James Dorn is a regular guest on The MDM Podcast. Listen on your favorite podcast platform.  Thoughts? Questions? As always, feel free to reach out to talk in greater depth about these and other issues impacting your business. Podcast Transcript: Tom Gale: Welcome to this edition of MDM's Quicktake. I'm Tom Gale. My guest [...]

The Power of Qualitative Analytics2023-06-19T10:22:25-05:00