Want to Win Elusive Customer Loyalty? Enhance Your Customer Experience.

Today’s customers enjoy an unprecedented level of choice. For manufacturing companies, this presents both a challenge and an opportunity. On the one hand, customer loyalty is increasingly elusive. Manufacturers can no longer skate by on incremental product innovation if they want to defend their existing market share. Manufacturing customers (including industrial buyers) now have a wealth of information at their fingertips — without the input of traditional gatekeepers like sales reps and distributors. This means they are no longer as likely to repeatedly buy from the same brand simply because it’s [...]

Want to Win Elusive Customer Loyalty? Enhance Your Customer Experience.2021-11-17T08:50:27-06:00

Need for Speed: How an Accelerated Growth Mindset Can Help Your Manufacturing Firm Achieve Aggressive Growth Goals

All manufacturing companies need to grow over time in order to remain competitive. But there’s growth and then there’s growth. Some firms — like PE-backed firms and emerging firms — have a mandate to figure out how to accelerate business growth more aggressively than the average manufacturing company. Firms with aggressive growth goals not only face pressure in delivering above-market performance, but they also struggle to develop the right internal processes and scale their talent along the way. The truth is you can’t reach more ambitious growth goals with a “business [...]

Need for Speed: How an Accelerated Growth Mindset Can Help Your Manufacturing Firm Achieve Aggressive Growth Goals2021-11-17T09:02:33-06:00

5 Tips to Get the Most Value From Your Annual Strategic Planning Process

Your manufacturing company’s leadership team is invested in getting the most value out of your annual strategic planning process. After all, it’s your most focused opportunity to take stock of your company’s current performance, introduce new ideas, set goals and formalize your direction for the coming year and beyond. The thing is, every company approaches strategic planning differently, with varying degrees of formality and consistency from year to year. Some organizations approach strategic planning without enough structure in place to guide the process toward truly strategic outcomes. Others are so bogged [...]

5 Tips to Get the Most Value From Your Annual Strategic Planning Process2021-11-17T09:03:03-06:00

What to Do When You’re Missing Your Number

The quarter is ending and you’re not hitting your number … We’ve all been there. Some periods you’re the hero crushing growth targets. Other times you’re the one person in the room who is off-plan, jeopardizing the whole leadership team’s annual performance incentive. Missing your number can bring a lot of different stressors, but if you find yourself in a trailing position, your first thoughts should go towards understanding why the business is falling short of plan. In these times, it’s important to remember to remain calm, be in control, stay [...]

What to Do When You’re Missing Your Number2022-03-08T14:48:00-06:00

Accelerating Your Manufacturing Company’s Corporate Growth Strategy Starts With a Growth Committee

If you’ve been in manufacturing for any length of time, you already know that it’s no longer enough to maintain the status quo if you want to grow your business — or even just defend your existing market share. You want your manufacturing company to stay ahead of the curve. To do that, your corporate growth strategy will need to be aggressive and seek to outperform market conditions as well as your equally hungry competition. Successfully achieving that sort of growth isn’t a one-person sport. It’s an orchestrated effort that will [...]

Accelerating Your Manufacturing Company’s Corporate Growth Strategy Starts With a Growth Committee2021-11-17T09:29:11-06:00