How to Win More Loyal Customers With Strategic Buyer Journey Mapping

https://youtu.be/ZXqxwb8S4O8?dorn=01 Industrial projects offer abundant #B2B selling opportunities. Larry Wegman, James Dorn, Jim Perdue and John Gunderson discuss how leading solution providers align their approach with the project lifecycle to increase sales and improve customer experience. Thoughts? Questions? As always, feel free to reach out to talk in greater depth about these and other issues impacting your business.

How to Win More Loyal Customers With Strategic Buyer Journey Mapping2023-05-19T15:01:33-05:00

Supercharge Your Sales: Insights from Top Distribution Experts

https://youtu.be/uyHEK1bUkik In this insightful discussion, we dive deep into how the sales landscape is evolving in the distribution industry. Join James Dorn for a recent conversation with Tom Gale and John Gunderson, exploring: The rapid pace of leveraging data, technology, and partnerships to gain market share. Strategies for executives to maximize their suppliers, sales enablement teams, and marketing efforts. Real-world examples and best practices focusing on joint selling initiatives and segment-specific programs. The latest trends in optimizing sales performance and driving revenue growth. Whether you're a distributor looking to enhance your [...]

Supercharge Your Sales: Insights from Top Distribution Experts2024-07-23T10:04:06-05:00

Performance Playbook Workshop: Profitability

https://youtu.be/eopyzWG3-bA In our recent performance playbook workshop, we covered crucial strategies for profitability, inventory, and pricing optimization. This video provides key insights on building a comprehensive profitability playbook to enhance organizational performance, addressing the significant changes in the business landscape. The playbook emphasizes developing capabilities in data analytics, maintaining high profits, unit volume sales, and effective pricing controls. Key Takeaways: Formalizing a profitability playbook offers a holistic approach to improving profit performance. Leveraging data and analytics is essential for maintaining record-high profits and optimizing pricing. Strategic market development and active category [...]

Performance Playbook Workshop: Profitability2024-07-12T14:32:23-05:00

Performance Playbook Workshop: Inventory

https://youtu.be/biFRVTOLHPw In this video, J Schneider, James Dorn and John Gunderson share key insights from a recent performance playbook workshop focused on profitability, inventory optimization, and pricing optimization. The discussion emphasizes strategies for managing inventory, specifically the importance of correctly allocating A, B, C, and D SKUs to maximize growth and profitability. The critical role of manufacturers and distributors working together to optimize inventory and improve service levels is also highlighted. Key Takeaways: Inventory Optimization: Properly managing and reallocating inventory can lead to a 10-30% increase in profitability. Collaborative Approach: Partnering [...]

Performance Playbook Workshop: Inventory2024-07-12T14:28:29-05:00

Performance Playbook Workshop: Pricing

https://youtu.be/0x2wTOZY0Wk During our recent Performance Playbook Workshop, John Gunderson, James Dorn and J Schneider delved into strategies for enhancing profitability through inventory and pricing optimization. They emphasized the shift from gut-feel pricing to data-driven, value-based pricing models, highlighting the importance of integrating customer, inventory, and supplier data. This comprehensive approach enables better pricing decisions and fosters sustainable growth for distributors and manufacturers. Key Takeaways: Transition from gut-feel to data-driven, value-based pricing. Importance of incorporating customer, inventory, and supplier data in pricing strategies. Need for ongoing pricing training and change management for [...]

Performance Playbook Workshop: Pricing2024-06-12T08:12:50-05:00