https://youtu.be/MQDnwdnlmP0 The best time to gain market share is when your competitors are pulling back. It's as simple as that. Watch James Dorn, John Gunderson and J Schneider discuss how to play offense without investing in greenfields or acquisitions. Thoughts? Questions? As always, feel free to reach out to talk in greater depth about these and other issues impacting your business.
Private label market share traditionally increases in a downturn. Dorn Group President and CEO, James Dorn, sees a perfect storm brewing as softening inflation and supply chain pressures add some tailwinds to that equation. But brands are not going away. Listen to his conversation with Tom Gale on The MDM Podcast as he explores strategic options for both distributors and manufacturers to consider: James Dorn is a regular guest on The MDM Podcast. Listen on your favorite podcast platform. Thoughts? Questions? As always, feel free to reach out to talk [...]
https://youtu.be/LjMv3GV4Zq4 Forget the NPL/NPI checklist. The end of your stage gate process should should be the beginning of a long-term commitment to solution selling and customer adoption. Thoughts? Questions? As always, feel free to reach out to talk in greater depth about these and other issues impacting your business.
https://youtu.be/EktOAeiSjAE Things have changed for distributors, but many suppliers are using the same old playbook. James Dorn, John Gunderson and Jim Perdue discuss what the top performers are doing to grease the skids for their channel partners.e. Thoughts? Questions? As always, feel free to reach out to talk in greater depth about these and other issues impacting your business. Video Transcript: Jim Perdue: Because distributors are hungry for that. They're no longer interested in selling only products and components. They're looking for these solution sales because that makes their [...]
Recently, manufacturers have been resurrecting the strategies they developed two to three years ago. However, some elements of those strategies included how they actually evaluated distributor partnerships – even though they may not have worked closely or communicated as well as they could have with their distributors in the past. So, we’re advising them to slow down. https://youtu.be/tTA-ZsyScTc What was appropriate then may no longer be appropriate for your business today, post-pandemic. Because so much has changed, some strategies should change too. Modern Joint Planning Instead of having the same relationship [...]
